Music is always part of event design. This is especially true if the grand design behind your event is getting guests to let their hair down and connect to one another, and your brand, in a fun, meaningful and memorable way.
It works because it taps into a time when we were perhaps a little freer, a little younger. A time when we might have gone to loud concerts, listened to entire albums, fell in love with rock stars, maybe even played in a band with friends from college. But as time went on, the guitars went in the closet, the record collection gathered dust, and now we might only go to the occasional arena show … see you at the upcoming Eagles tour?
Check out the full feature on theDesignDawgs blog, and get more tips on how you can release the music in your guests!