Recent Corporate Events

News & Highlights

A taste of what we’re up to around the world.

SongDivision’s events are always exciting, succesful, and deliver our clients results.

Here’s some recent highlights & events:

Global Meetings Industry Day Anthem Released!

  • 3:49:51 PM 8/3/2016
  • USA

In late February SongDivision led the charge to develop a community co-created anthem for Global Meetings Industry Day (#GMID16). See music video (embedded below). Check out the Plan Your Meetings interview with the founder of SongDivision, Andy Sharpe, explaining how the idea came about... ...

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Why Is This Corporate Meeting So Fun?

Check out what MeetingsNet Magazine had to say about SongDivision in their June 2016 edition: Why Is This Corporate Meeting So Fun? The attendees are in the middle of a LipSync Battle, for one thing. SongDivision (communicate your message and entertain your audience through the power and magic of music) provides the emcee to guide the progr...

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Luxury Brand Loves SongDivision

  • 2:02:57 PM 5/10/2016
  • SG

The 300 Singaporean employees of a global luxury brand had the time of their lives with SongDivision during their annual kick-off. The group was split into four teams, each writing a song about their company’s core values and their mission for the upcoming year. The songs were performed at the Gala Dinner later that night and a judging panel picked the winning song, then it was straight to the d...

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BHP Billiton Starts The Year With Team Building

  • 1:46:07 PM 5/10/2016
  • SG

Global resources giant BHP Billiton called on SongDivision to design a unique, interactive musical experience for their 400 employees in Singapore to end the year on a high note. A song about the company’s values and achievements was collectively written by the entire team leading up to the end of year party, with a little help from SongDivisions amazing Singaporean crew. On the big night, the s...

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Microsoft Singapore Makes Music

  • 1:28:06 PM 5/10/2016
  • SG

After working with SongDivision in the USA and Australia, Microsoft called on us to work with their leadership team in Singapore. As part of their annual kick-off in January, the team wrote a song that captured their successes from the prior year and their goals for the year ahead. A collaborative, creative and fun experience that energised the team and helped set them on a path for continued succ...

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HP Singapore Loves Hanoi Rocks

  • 1:19:17 PM 5/10/2016
  • SG

Well, were not sure if HP Singapore love the Finnish heavy metal legends Hanoi Rocks, but we do know that they loved rocking out with SongDivision in Hanoi! 300 employees from across the region wrote songs about their core values, then performed them at their Gala Dinner and Awards later that night. A fabulous way to capture the essence of their meeting in a fun, celebratory wa...

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Global DMC Partners' Song Slam

  • 10:54:31 PM 3/4/2016
  • USA

Global DMC Partners called on SongDivision to produce a unique educational event for some of their key clients, including Crown, Wildgoose, Capita, Powwow and BMW Group Financial Services. The venue was the iconic Metropolis Studios in Chiswick, where hits have been recorded by superstars like Adele, Queen, Michael Jackson and Amy Winehous...

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How is the power of music related to emotions?

  • 11:39:13 AM 2/23/2016
  • UK

Check out SongDivisions Creative Director, Sam McNeil, as he chats with Events Uncovered about how music and memory are intrinsically linked and why this is a very powerful tool within events. ...

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Las Vegas Hospitality Association (LVHA)

  • 8:12:50 PM 2/18/2016
  • USA

The Las Vegas Hospitality Association (LVHA) wanted to throw a networking event for its members that topped the previous years successful Talent Show, so they turned to SongDivision. Held at the fabulous Marquee Nightclub, 150 event industry professionals tapped into their inner rock star and wrote and performed five rocking tunes in just two hours! All with a little help from the SongDivisi...

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Ignite The Spark In Your Company in 2016

  • 8:13:33 PM 2/11/2016
  • USA

We rocked the world in 2015, with events in 15 countries. Check out these fabulous images from team building and corporate entertainment experiences loved by leading companies in 2015. If you want this sort of engagement and excitement at your 2016 events, give SongDivision a call!  ...

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Press Release: Event Industry Create Anthem Using Periscope

  • 8:54:49 PM 2/3/2016
  • US

Team building and corporate entertainment leader SongDivision will use the live-streaming app ‘Periscope’ to enable event industry professionals to write a song for Global Meetings Industry Day. Using Periscope, SongDivision will gather planners, suppl...

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Silicon Valley Sound Check

  • 12:02:32 PM 1/22/2016
  • USA

Check out our Bay Area crew ripping into Led Zeppelins Rock and Roll. This short clip is from the sound check at the Rock Bar in San Jose, where employees at a major global tech company went nuts during their Song Slam! The SongDivision Bay Area band members have worked with the likes of Stevie Wonder, Cee Lo Green, White Snake and Willy Nelson. Check out bassist Uriah Duffys all time cl...

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Countries Unite in Songwriting Workshop Fun!

BESydney brought over International corporate incentive agents and journalists from India and Korea as part of Tourism Australia’s Dreamtime 2015. They wanted a collaborative experience and they knew just who to call! These first time visitors had an experience they’ll never forget with SongDivision! Its not every day that you get to write, sing and record a brand new song i...

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TAFE Brisbane Graduation Ceremonies

We had 10 minutes before each ceremony with each group of graduation tafe students (approx 300 per ceremony) to write a completely original song with musicians who have toured and recorded with Bernard Fanning, Darren Percival, Stan Walker and Jimmy Barnes. We then had one hour to complete the songs backstage before returning to perform them at the end of each ceremony. Who else can write ...

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Bankwest Australian Maritime Museum

SongDivision was tasked with providing entertainment with an interactive element for 200 guests of Bankwest... What resulted was a crazy night of fun and dancing at the Maritime Museum!  Good music + fun people + SongDivision = good times! ...

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Songwriting Workshop Sydney AIME

We got to spend another incredible day with the talented folks from AIME - Australian Indigenous Mentoring Experience. Our SongDivision writers and musicians helped the young team to create completely original songs. For more detail check out the case study here. ...

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Over 700 McDonalds Managers Make Music!

McDonalds Australia called upon SongDivision to produce a unique team building experience for their Future Leaders 2015 Conference at The Star Sydney. Over 700 employees wrote and performed a brand new song while competing in a ‘Battle Of The Bands’. Boy did they deliver! Together with the SongDivision team and o...

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New Orleans - FICP's New Association Anthem

  • 7:53:33 AM 3/11/2015
  • USA

New Orleans is all about music and there was no exception when SongDivision took the stage at the annual FICP Educational Forum (Financial & Insurance Conference Planners). Led by our local staff of musicians who’ve worked with the likes of Eric Clapton, Tori Amos, Harry Connick Jr. and Dr. John, the FICP attendees experienced our ‘Association Anthem’ songwriting program. ...

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'Entertainment Of The Year' Award, Las Vegas

  • 7:30:32 AM 3/11/2015
  • USA

SongDivision was thrilled to win Entertainment of The Year at the Event Solutions Spotlight Awards in Las Vegas. Congratulations to all our fabulous teams around the world, this is your award!  Thank you for consistently executing award winning programs with clients including Virgin and their founder Sir Richard Branson, MGM Entertainment, Visit Britain, Micros...

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Industry Awards For SongDivision

It was a big 12 hours for SongDivision! At the MEA Awards in Sydney, we picked up two gongs – one for our CSR work with organisations including The Cerebral Palsy Alliance and the Australian Indigenous Mentoring Experience (AIME), then our very own Sam McNeill was crowned ‘Future Leader’, one of the industrys top gongs – congratulations and well deserved Sam!!! Just a few hours earl...

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Fundraising Song for AIME’s Mentoring Program

Our fab partners AIME, the Australian Indigenous Mentoring Experience, recently sent us five lucky indigenous kids from around the country. The goal: to help them write and record a completely original hip-hop track telling their story. SongDivision enlisted some of Australias top musical talent, including rock star Phil Jamieson (Grinspoon), Prinnie Stevens...

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Destination Marketing In New York

  • 6:45:03 AM 3/11/2015
  • USA

SongDivision was called on by the first ever EUROmeet Networking event put on by an alliance of eight European CVBs (including London, Monaco and Switzerland). It was held at the Gibson/Baldwin Artist Relations Showroom, formerly the world-famous Hit Factory Recording Studio where legendary albums by John Lennon, Michael Jackson, Paul Simon, Bruce Springsteen and Beyonce have been recorded. ...

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Christmas Song For ID Events, Australia

SongDivisions good friends at ID Events Australia asked us to help them write and record their own original custom song, thanking their clients for working with them throughout the year. The end result, a tongue-in-cheek Christmas Jingle (released in January) which narrowly missed out on a Grammy nomination ;) For more information on our custom songs, check out: https://www.songdivision.com...

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SongDivision's Sam McNeill - PCMA 20 in their Twenties!

Congratulations to our very own Sam McNeill for being selected in the inaugural 20 in their Twenties class. (Thats him being kissed by Sir Richard Branson...yes, hes that good.) Too often great leadership isnt recognized until the latter portion of careers. Twenty in their twenties allowed PCMA to engage and acknowledge a talented group of young professionals for their skills and provide in...

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Sun Life Financial - Corporate Entertainment, Miami

  • 11:52:34 PM 3/10/2015
  • USA

When Sun Life Financial brought their 350 top performers to the Four Seasons in Miami they wanted to give them a one-of-a-kind party on the last night of the trip. They looked no further than SongDivision, who engineered a fabulous evening full of interactive musical entertainment and an after party that had the dance floor filled until the wee hours. SongDivisions Rock...

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Music Team Building, Orlando - Western Union

  • 11:27:47 PM 3/10/2015
  • USA

Starkey Productions brought SongDivision in to provide one of three music team building activities for Western Union’s 2012 Global Sales Conference. During a jam packed afternoon at the beautiful Ritz-Carlton in Orlando, Song Division was definitely the top choice for attendees. The SongDivision band & key facilitators, featuring some of Miami’s top session musicians (they’ve played with...

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Corporate Entertainment Las Vegas - Subaru

  • 11:21:20 PM 3/10/2015
  • USA

Subaru brought in SongDivision to help execute an interactive Hippie 60s-70s themed cash-bash game show for their top sales associates and partners as part of an incentive trip. Our amazing team on the ground in Las Vegas readily responded by donning their best bell bottoms and dashing over to the Cosmopolitan to engage and entertain this crowd of 2...

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JetBlue Employee Appreciation Day - New York

  • 11:05:07 PM 3/10/2015
  • USA

JetBlue sure knows how to treat their employees well so they asked SongDivision to curate a day dedicated to fun, friends and rock & roll…which was, of course, no problem. SongDivisions team on that day was made up of folk who had played with everyone from Dido to Aerosmith to Lady Gaga. 150 JetBlue employees spent 8 jam-packed hours being inspired, bonding and entertaining each other over a...

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Brazil Gets A New Anthem

  • 10:40:50 PM 3/10/2015
  • USA

SongDivision made its debut in South America for Grupo Alatur, one of the most successful corporate travel and events companies in Brazil. SongDivision engaged and entertained 800 of their preferred suppliers, customers and employees at their 5th Annual Alatur Forum in Sao Paulo. With the program conducted entirely in Portuguese, the SongDivision team got the att...

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Industry Networking Event - Las Vegas

  • 10:33:16 PM 3/10/2015
  • USA

At their annual Retail Facilities Summit, event producers at CraigMichaels wanted to engage the countrys top senior executives of store development, design and construction from the nations leading retailers and they looked no further than SongDivision. Led by SongDivisions team of facilitators who have performed alongside artists like Lady Gaga, Th...

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Women In Real Estate – Annual Conference, Sydney

SongDivision had the pleasure of helping 200 women from the Real Estate Institute of New South Wales write, perform and record their very own song incapsulating what it takes to standout and be successful in the real estate industry. The annual Women In Real Estate conference took place in the beautiful Ivy Grand Ballroom and the SongDivision Band included musicians wh...

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Gala Dinner - Dallas

  • 10:21:42 PM 3/10/2015
  • USA

To help celebrate this night of nights for the International Special Events Society (ISES), the guests wrote and performed a brand new ISES Esprit rock anthem with a little help from the SongDivision band. The band also played the presenters and award winners on and off the stage, adding real rock n roll energy to the proceedings, then got everyone on the dance floor to party the night away...

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VisitBritain Rocks New York

  • 10:16:26 PM 3/10/2015
  • USA

We had a brilliant time with the team from The British Tourist Board (VisitBritain). They wanted SongDivisions help to spread the world that NOW is the time to Visit Britain with the dollar being as strong as it is. It was a fantastic event and a rockin song called Gotta Go To Britain was created in under 3 hours! For more details check out the case study here. “Song ...

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Jimmy Barnes & The Cerebral Palsy Alliance

Rock legend Jimmy Barnes and his daughter Elly-May surprised the kids when they turned up at the legendary Alberts Recording Studios in Sydney, to help record the song they had written with the help of the Song Division team. The ING mentor program matches ING employees with young people with cerebral palsy. Over the course of a year, they help coach the kids personall...

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Miami Heats Up With Novo Nordisk

  • 10:04:16 PM 3/10/2015
  • USA

SongDivision energized pharmaceutical giant Novo Nordisks global conference in Miami at the Jackie Gleason Theater, helping 2,700 people write an original rock anthem about the company in just 25 minutes. The company was celebrating a huge sales milestone, and wanted to capture their collective achievement in their very own song! The SongDivision band includ...

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Switzerland Tourism - Experiential Marketing

  • 9:50:52 PM 3/10/2015
  • UK

Switzerland Tourism called on SongDivision to educate some of their top clients in the UK on the various regions of Switzerland through a rocking event. Forty clients along with industry journalists entered Metropolis Studios in Chiswick, London where Queen, The Verve and Amy Winehouse have recorded (and yes, where Kate Moss got busted!) Armed with the Son...

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Las Vegas Networking Event, Mandalay Bay

  • 9:39:25 PM 3/10/2015
  • USA

The Incentive Travel Exchange (ITE) called on SongDivision for a rock and roll opening night reception. Buyers and suppliers from the incentive industry were mixed together in smaller groups where they wrote original songs about their favourite destinations, then performed them backed by the amazing SongDivision band.  Not only did the buyers get to know the ...

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MEA's National Conference, Sydney

To kick-off the MEA National Conference in Sydney, SongDivision had the honour of helping the 500 delegates write and perform their very own song. The audience created the song with the help of Lumis interactive audience technology. Audience members submitted lyrics based on key conference themes, which was instantaneously turned into a rocking anthem by the SongDivision b...

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Fundraiser - United States Tour Operators Association

  • 9:13:37 PM 3/10/2015
  • USA

Venue: The iconic Fairmont Banff Springs in the Canadian Rockies Event: United States Tour Operators Association (USTOA). VisitBritain brought in SongDivision to get their 600 guests at the USTOA conference to write a song about the industry charity TOURISM CARES, in just 20 minutes! The SongDivision band consisted of Earl Slick (David Bowie, John Lennon), Mark Hudson (Aerosmith, ...

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Spain Rocked by SongDivision

  • 9:02:20 PM 3/10/2015
  • UK

SongDivision provided the conference energizer and closing party entertainment at MPIs European Meetings & Events Conference (EMEC) in Malaga, Spain. Attendees included Europess leading meeting planners and suppliers.  After lunch on the first day, attendees had 30 minutes to write and perform a completely original song about their experience in Ma...

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P&G Team Building, Morocco

  • 8:55:33 PM 3/10/2015
  • USA

Procter & Gamble (P&G) engaged SongDivision in Casablanca, Morocco, to liven up their product information day. The team of forty P&G marketing staff were split into two groups to write original songs that captured the key themes of the meeting.  They were extremely impressed by Song Division’s local Moroccan band, the...

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ING & The Cerebral Palsy Alliance

For the fifth year in a row, SongDivision teamed up with the Cerebral Palsy Alliance and employees from ING and ANZ, supporting them with their hugely successful and important mentoring program. The program, called Ignition, matches an ING/ANZ employee with a young person with cerebral palsy for a full year so both parties develop a lasting f...

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Conference Energiser & Gala Dinner - Medtronic

  • 8:32:09 PM 3/10/2015
  • UK

Medtronic (a world leader in medical technology and inventor of the pace maker) called on SongDivision to energise their 3 day conference at the Kempinski Hotel, Berlin. Kicking off the conference at 8.30am, the 30 minute songwriting session involved 165 people from sales, marketing, finance and doctors from across Europe. Backed by SongDivisions Ger...

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The Salvation Army & SongDivision Help The Homeless

Thanks to everyones generosity at the SongDivision BBQ in Sydney, we partnered with the Salvation Army in Melbourne to help 30 very talented, young homeless people write and record 2 fantastic songs! Based out of a double-decker bus, The Salvos have an amazing program that visits about 80 homeless young people each night. Many of them have two things in common –...

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Marie Claire - Team Building, New York

  • 8:12:15 PM 3/10/2015
  • USA

Marie Claire rocked out with Song Division for their recent sales meeting in the iconic Hearst Tower in NYC. The groups were equipped with some of SongDivisions coolest (and hottest) musicians that have played with the likes of Lauryn Hill, Jewel, Billy Squier, Carole King and Bono. “The staff of Marie Claire recently experienced SongDivision and we had the time of our lives!! I was pleas...

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CMP Conclave - Conference Opener, Baltimore USA

  • 3:58:38 PM 3/10/2015
  • USA

A big thanks to the Convention Industry Council (CIC) for inviting SongDivision to energize the CMP Conclave in Baltimore, USA. Tapping into the many talents of the Certified Meeting Planners, the 450 conference attendees celebrated the 25th birthday of the CMP by writing a rocking song with the fabulous chorus Certifiable for quarter of a century, were CMPs! in just 45 minutes. The Song Di...

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Team Building, New York - Women's Wear Daily

  • 3:52:55 PM 3/10/2015
  • USA

Fairchild Fashions Womens Wear Daily (WWD), is the fashion industrys leading daily news and part of the Conde Nast group. They recently celebrated their 100th birthday. Their new VP Will Schenk (formerly Mens Journal & Rolling Stone) called in Song Division to help with the celebrations and bond his new team. Song Division brought in its coolest (and h...

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Reconciliation Australia & The Brandenburg Orchestra

The song we wrote with Reconciliation Australia last year, ‘The Journey’, has been covered by the Australian Brandenburg Orchestra. The result is nothing short of breath taking! We’re pretty sure you’re going to fall in love with the angelic vocals of Marcus Corowa… ...

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Vegas Gets British, Client Networking Event

  • 4:35:13 PM 2/25/2015
  • USA

Destination Britain: VisitBritain’s sixth annual B2B flagship marketplace was held at the Aria Resort & Casino in Las Vegas. VisitBritain called on Song Division for the fourth time to provide a unique and fun networking experience to kick things off. With help from Song Division musicians who’ve worked with members of Led Zeppelin and The Who, the 150 VIP guests wrote an original song a...

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Cerebral Palsy Alliance gets FUNKY

Is this the funkiest song ever written at a Song Division session?! Swagnition is the track written and performed by the wonderful kids and their ING Direct mentors as part of the Ignition Mentoring program. The kids wrote this song with help from the SongDivision musicians, who work with everyone from Kylie to The Swedish House Mafia. It’s our 8th year as part of the progr...

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Nathan Horne
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(Americas)

+1 617 306 2017

nathan@songdivision.com

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