Press Release: Event Industry Create Anthem Using Periscope

Team building and corporate entertainment leader SongDivision will use the live-streaming app ‘Periscope’ to enable event industry professionals to write a song for Global Meetings Industry Day.

Using Periscope, SongDivision will gather planners, suppliers and influencers worldwide to write the Global Meetings Industry Day anthem on February 25, 2016 at 12pm EST as its contribution to  support this year’s global day of advocacy. The session will be brief - lasting about 15 minutes.

SongDivision's UK team will lead the session, consisting of amazing musicians that have worked with the likes of George Michael, Florence & The Machine, Michael  Bublé , CeeLo Green and Eminem. They will ‘Periscope’ the session from Metropolis Studios in London where the likes of Adele, Amy Winehouse, The Rolling Stones and Queen have all recorded hit songs.

SongDivision is determined to give back to the industry by doing what they do best — creating a song that the industry can use to help promote Global Meetings Industry Day. The final recording of the song will be circulated for everyone to use at their local GMID celebrations.

Global Meetings Industry Day (GMID) was created by the Meetings Mean Business Coalition, and lead by the Convention Industry Council, to honor the Meetings & Events Industry and the impact it has on people and business. GMID will be held on April 14, 2016 and celebrated by the industry worldwide.

Event Professionals are invited to submit lyrics online for the song along with photos for the accompanying video prior to the February 25th Periscope session on the Facebook Event page.

Founder and CEO Andy Sharpe says, “I founded SongDivision to share the thrills and benefits of songwriting with the world. Listening to music is one of the great joys of life - but writing songs and making music is an even more magical experience than listening to it.”

Interested in taking part in the songwriting session? Instructions on where to submit lyrics and set up a Periscope account contact

About SongDivision: SongDivision has pioneered music-based team building programs, conference openers and experiential marketing campaigns around the globe since 2003. Clients such as Microsoft, Pfizer, Coca-Cola and KPMG call on SongDivision to engage, educate and entertain their audiences. SongDivision has teams throughout the Americas, Europe and Asia Pacific.

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